ATLANTIC HIGHLANDS, NJ – The Borough of Atlantic Highlands in conjunction with the Atlantic Highlands Chamber of Commerce is pleased to announce the installation of the “Waves of Color”, which is a procession of 102 yellow flags.  The flags are located on each of the 102 Victorian lamp posts on First Avenue starting at the Historical Society’s “Welcome to Atlantic Highlands” sign off of Route 36 and culminating at the Municipal Harbor.


The concept of the yellow flags is to create a wave of color transcending down First Avenue announcing special events sponsored by the various organizations in town.  They are available to any organization wishing to announce their special event.  The Atlantic Highlands Chamber of Commerce Car Show was the first to promote their event with the yellow flags, with the Atlantic Highlands Fire Department currently utilizing the flags to announce the Fireman’s Fair and the Borough fireworks spectacular.

The Borough Street Department has graciously provided the labor for the initial installation of the brackets and the straps as well as provided the manpower to hang and remove the flags.  For an organization to promote their event by utilizing the flags, ten days notice to Borough Hall is required in order to install the flags. The Borough Hall will then disengage and store the flags after the event has concluded.

The color of yellow for the flags was chosen to represent the spirit, energy and vitality of the Borough. For the future, as the economy improves, part of the concept of the “flags” is for each organization to adopt their own flags that reflect the specific event that is upcoming.  Several organizations have offered to contribute to the cost of the flags having made it possible to purchase the flags quickly.  Any organization, business community and private sector that would like to contribute to the cost of the flags is greatly appreciated.

The Atlantic Highlands Chamber of Commerce is a not for profit association dedicated to supporting and enhancing the economic vitality of Atlantic Highlands.  For further information about the Chamber and upcoming activities please visit www.atlantichighlands.org, or call 732.872.8711.


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Allan Dean

Allan Dean is editor, publisher, and founder of the Atlantic Highlands Herald. Published since 1999 and selected in 2000 by the Borough of Atlantic Highlands as one of their official newspapers, making...