WCEC “We’re Storming Back” Program Provides Free Training and Resources to All Small Businesses in Atlantic, Cape May, Monmouth, and Ocean Counties Affected by Hurricane Sandy

Chatham, N.J. – The Women’s Center for Entrepreneurship Corporation (WCEC), continues  its “We’re Storming Back” Hurricane Sandy Disaster Relief Program which provides free workshops, training, and resources to New Jersey businesses affected by Hurricane Sandy to help them to recover and thrive in this all-important summer season. Funded by a grant from the U.S. Small Business Administration, the WCEC’s We’re Storming Back program offers workshops, education, consulting, and training free of charge initially to all business owners throughout the shore’s most affected areas, which include Atlantic, Cape May, Monmouth, and Ocean Counties. A list of all training sessions and information can be found at www.StormingBack.org.

The WCEC is helping small businesses storm back from Sandy through three key training programs. They are:

  1. Customer Service Training – This two-hour training session will help employees who interact directly with the public on a daily basis to sharpen their skills and learn best practices to ensure that visitors enjoy an outstanding experience and return often. In addition to training employees, The WCEC will also offer “Train the Trainer” workshops to help employers learn how to train future employees and to further enhance customers’ and visitors’ experiences. The customer service training workshops will take place from now– September 2013.
  2. Planning for Future Storms – This two-hour briefing session will help business owners to prepare for the next storm so that their businesses can remain open and viable when other emergencies arise. The Planning for Future Storms workshops will take place throughout the month of August.
  3. One-on-One Business Consultations – Business owners will be provided free, individual consultations on a variety of topics and needs that are important to them. These one-on-one sessions include consultations with a variety of experts in numerous fields including marketing, technology, human resources, strategic planning, finance, and more. The individual consultation sessions are available from now – August, 2013.

“We’re working closely with local business groups and organizations as well as the SBA to ensure that all business owners have access to the important training programs that we are offering free of charge to aid them in their  efforts to rebuild and reopen,” said Penni Nafus, Executive Director of the WCEC. “Together we know we can storm back from Sandy as we work together to restore our business community.”

All training, workshops and consultations provided by the WCEC for its “We’re Storming Back” Hurricane Sandy Disaster Relief Program are free to all business owners. For a list of available training sessions, to register, and for more information, please visit www.StormingBack.org, or contact Penni Nafus at (973) 507-9700 or This email address is being protected from spambots. You need JavaScript enabled to view it..


About The WCEC

The WCEC, a 501 (c) 3 nonprofit corporation, is a U. S. Small Business Administration’s Women’s Business Center.  The WCEC provides the tools for individuals to successfully own, operate and grow their small businesses, thereby investing financially, intellectually and emotionally in their communities. The WCEC provides more than 150 classes, seminars and individual consulting sessions each year for more than 5,000 participants. For more information please visit www.wcecnj.org/.