After speaking with many neighbors in the months following Sandy, I felt a need for all Highlands residents to give voice to issues, concerns and future ideas for the town after the storm in a formal manner. I asked my firm [Gazelle Global Research Services, LLC] to support me in surveying our town’s residents. They have agreed to donate resources and man-hours, gratis. As I, personally, have designed the study and will analyze results, I am abstaining from participation. Market Research has been my profession since 1992 and I want to volunteer my services in a concrete way that will benefit both residents and our local government.
The research objectives are geared to better understand what the citizens of the Borough of Highlands can do to help local government in terms of process for:
Information flow, Flood mitigation. Completion/timing of permits, Grant and SBA loan information, Code enforcement and Next steps to make Highlands more attractive to new residents and businesses, and to improve quality of life post-Sandy for current residents
This survey is not sponsored by the Borough of Highlands nor any other local, state or federal agency, government or political party. Responses are completely confidential and will be used for research purposes only. A summary of findings will be shared after the survey is completed and analyzed. In no way will anyone be identified or contacted because of their answers to this survey. Responses will be analyzed in total only. The questionnaire takes 10-15 minutes.
I’m planning on presenting detailed findings to the council as well as possibly FEMA and local news/media outlets such as the Asbury Park Press. The news exposure will be good for town, and we all know we need that urgently. This study could be a great beginning for further research. I would be happy to continue to volunteer my time and expertise to aid the town in better understanding the views of all residents. All Highlands residents are encouraged to participate in the research study.
Survey will open to your comments until July 21st, 2013.
*Only Highlands residents [seasonal or full-time] 18+ are eligible to take the survey
Thanks for your participation,